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Simplicity: We translate complex ideas into clear, elegant brand expressions. Safety &amp; Security: We hold ourselves accountable to the highest standards of responsibility and trust. Evaluation: We test, measure, and refine our brand and design decisions using real data and user feedback. Kindness: We nurture a creative, inclusive, and supportive design culture. We are seeking a visionary and collaborative Principal Brand Designer who thrives at the intersection of product and brand design. You will lead and inspire cross-functional teams to translate brand identity into every aspect of our product experience, ensuring that our brand principles not only guide visual and narrative expression but are intricately woven into the design system and realized through engineering implementation. Your unique blend of creative leadership and systems thinking will drive a unified, compelling brand presence across all Copilot touchpoints. 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A portfolio or work samples highlighting at least 5 years of experience synthesizing brand and product design, leading the application of brand identity in product environments, and delivering end-to-end creative solutions Preferred Qualifications Proven ability to connect high-level brand principles to design system architecture and engineering implementation, ensuring fidelity and scalability Experience setting creative vision for complex, cross-platform products and building consensus across multifunctional teams High level of craft in both visual and experiential design, with a demonstrated ability to translate brand narratives into intuitive digital experiences Expertise in research-led design, leveraging qualitative and quantitative insights to refine and validate brand expression in product Desire or experience collaborating with engineering teams to ensure brand is reflected accurately in product implementation Ability to manage multiple projects and priorities, adapting quickly in a fast-moving, innovative environment Leadership in fostering a positive, inclusive, and creative team culture that bridges brand and product thinking Product Design IC5 - The typical base pay range for this role across the U.S. is USD $139,900 - $274,800 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $188,000 - $304,200 per year. Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay Microsoft will accept applications for the role until August 7th, 2025. Microsoft is an equal opportunity employer. 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